[Depth] Will smart TV be the next outlet for Internet medical treatment?

Speaking of Internet medical care , people's first reaction is often popular concepts such as mobile medical , online hospitals, and health big data, but few people associate smart TV with Internet medical care. However, with the increasing popularity of smart TVs and the increasing hardware performance, smart TVs have ushered in the critical point of development and may become the next Internet medical market after smartphones.

Smart TV ushers in a critical point

In the past few years, Internet brands such as LeTV and Xiaomi have entered the field of smart TV. Historic companies such as Hisense, Skyworth, and TCL have also stepped up the introduction of Internet thinking transformation and upgrading. The parties have made various attempts in product definition, application services, and charging models. These attempts indicate that the smart TV industry is undergoing a complete revolution in product concepts and business models:

That is, upgrading from the material carrier that transmits video content to the Internet media and smart home center, from pursuing TV sales and earning hardware profits to pursuing the number of users and earning service profits.

The reason for this change in the smart TV industry is that this product type has already reached the critical point of development:

First, the number of smart TV terminals will reach 100 million, and will exceed 220 million in 2017.

According to data from research institutes such as Aowei Consulting, Grand Research, and Zhongyikang, as of June 2015, the total number of smart TV terminals in China (including smart TVs and smart TV boxes) totaled more than 120 million units.

In terms of incremental, TV sales in 2015 are expected to be 44.29 million units, while sales of smart TVs will increase to 40.55 million units based on 26.5 million units last year, accounting for more than 91%.

According to industry sources, TV sales will stabilize at around 45 million units in the next 2-3 years, and the proportion of smart TVs will further increase. Even if it is conservatively assumed that smart TV sales will remain 40 million units per year in the next two years, by the end of 2017, the number of smart TV terminals will easily exceed 220 million units.

Second, the number of active users of smart TVs is growing rapidly, with more than 4 million mainstream brands.

Under the impact of the Internet, domestic mainstream smart TV brands are paying more and more attention to user services and operations. The number of active users in the important indicators of measuring user activity has exceeded 4 million. For example, the number of daily active users of Hisense and Skyworth Co., Ltd. reached 4.05 million (Hisense is the data for June 2015, Skyworth is the data for the beginning of November 2015), and the number of daily active users of Huanwang Technology jointly established by TCL and Changhong is more than 5 million (data at the end of August 2015).

Third, the application of innovative interaction methods and extended interfaces

In the interactive mode, the smart TV gradually gets rid of the single way of the remote control. The voice interaction based on the built-in microphone of the remote control is more and more popular, the far-field voice interaction with an effective range of 3-5 meters, the somatosensory camera that accurately monitors the human body motion and other " Black technology (such as the recent Touchjet T55, which achieves the "touch screen" effect through infrared monitoring) has also begun to be adopted by some brands.

On the expansion interface, USB has become the standard for smart TVs, and WiFi is gradually becoming popular. Bluetooth is also used in some high-end TVs and smart boxes.

It can be seen that the number of smart TV terminals is more than 120 million, and the number of daily active users of mainstream brands exceeds 4 million, indicating that smart TVs already have a solid user base and will continue to grow in the next few years; voice, somatosensory camera, touch The introduction of innovative interactive modes such as WiFi and Bluetooth and the introduction of extended interfaces will lead to a qualitative leap in the interactivity and scalability of smart TVs.

All of this indicates that smart TV is “breaking out” from the narrow positioning of big-screen audio and video players, and upgrades to smart home centers that connect various peripheral hardware and carry rich application services. Under this megatrend, medical health is likely to rise from the current marginal status to the mainstream application of smart TV in the future.

Vault Room

Vault Room Construction,Vault Room In House,Vault Room Door,Vault Room

Hebei Yingbo Safe Boxes Co.,Ltd , https://www.yingbosafebox.com